{
  "specVersion": "1.0",
  "host": {
    "displayName": "ROAS Chart",
    "documentationUrl": "https://roaschart.com/math",
    "logoUrl": "https://roaschart.com/brand/roaschart-logo-512.png"
  },
  "entries": [
    {
      "identifier": "urn:air:roaschart.com:skill:break-even-roas",
      "displayName": "Break-even ROAS",
      "type": "application/ai-skill+md",
      "url": "https://roaschart.com/.well-known/agent-skills/break-even-roas/SKILL.md",
      "description": "Step-by-step method for the ROAS an ecommerce store needs from paid ads to break even, from product cost, shipping, payment fees, refunds, fixed costs, agency fees and VAT on ad spend, with a worked example.",
      "capabilities": [
        "BreakEvenRoas",
        "AdProfitability"
      ],
      "tags": [
        "ecommerce",
        "paid ads",
        "ROAS",
        "media buying",
        "unit economics"
      ],
      "representativeQueries": [
        "what ROAS do I need to break even on my ads",
        "is my 3x ROAS campaign actually profitable",
        "how do fixed costs change my break-even ROAS as I scale ad spend",
        "calculate break-even ROAS with UAE VAT on ad spend"
      ]
    },
    {
      "identifier": "urn:air:roaschart.com:webmcp:calculate-break-even-roas",
      "displayName": "Break-even ROAS calculator",
      "type": "text/html",
      "url": "https://roaschart.com/",
      "description": "Web page that registers a read-only WebMCP tool, calculate_break_even_roas, in browsers that support WebMCP. It returns the break-even ROAS floor, the break-even ROAS at a given monthly spend, and monthly profit or loss at a current ROAS.",
      "capabilities": [
        "calculate_break_even_roas"
      ],
      "tags": [
        "WebMCP",
        "calculator",
        "ROAS"
      ],
      "representativeQueries": [
        "calculate my break-even ROAS",
        "how much profit do I make at 20000 a month ad spend and 4x ROAS",
        "what is the lowest ROAS my store can ever break even at"
      ]
    }
  ]
}